Is the virtual conference technology disrupting traditional event industry? No, says the market report Virtual Conference & Trade Show Market Forecast 2013-2018. Quite opposite is the truth, virtual conference technology enhances, rather than disrupts, traditional conference and trade show marketplace. The hybrid events are the future of the event industry, with virtual technology breaking physical constraints of attendance.
Virtual conference technology is in its infancy today, with a few proprietary software platforms mostly targeting corporate event market. Explosive growth of 56% annually is projected for this exciting technology segment.